Changes in this Privacy Statement
We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our home page.
Registration Newsletter/ Frequency of Mailings
By registering to our newsletter, you are agreeing to receive our newsletters on a daily basis. mlcheong.com has the right to change frequency of delivery of its newsletters without notice.
Collection and Use of information
We respect your right to privacy. mlcheong.com received your information from your submission to us or through one of our affiliates. mlcheong.com is the owner of the information that you provided in any registration process. Your email address and any other identifying information that you give us will not be revealed to any third party, including any of the direct marketers who may use us to pass offers to you.
We use the information that you provided primarily to send you our newsletters. Moreover, the information subscribers give us is sometimes used to send prizes, verify legal age, and to send third-party mailings based on the interests that each individual subscriber has opted-in for. We may also collect and report to third parties (such as affiliates, content and service providers, and advertisers) aggregated information from our web site. For example, we may aggregate and report to third parties that X people purchased a particular product during a month, or that Y% of visitors to this web site are between the ages 25-34.
From time to time, we may provide you the opportunity to participate in contests or surveys on our site. If you participate, we will request certain personally identifiable information from you. Participation in these surveys or contests is completely voluntary and you, therefore, have a choice whether or not to disclose this information. The requested information typically includes contact information (such as name and shipping address), and demographic information (such as zip code).
As is true of most web sites, we also gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and click stream data. We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users' movements around the site and to gather demographic information about our user base as a whole. We do link this automatically-collected data to personally identifiable information like IP addresses and email addresses. However, this is solely for internal uses and used to verify appropriate registration methods.
Finally, mlcheong.com may disclose subscriber information in response to subpoenas, court orders, and other legal processes.
We are committed to the safety of children and do not intend to collect personally identifiable information from children under age 18. If you are under age 18, please ask your parent for permission before sending any information to our site or anyone else online. Have your parent contact us as indicated below in order to provide us with prior written consent. We will not intentionally use personal information from or send marketing communications to children under age 13 without prior parental consent.
Aggregate Information (non-personally identifiable)
We maintain the right to share aggregated demographic information about our subscriber base with our partners and advertisers. This information does not identify individual subscribers. We do not link aggregate user data with personally identifiable information.
We use certain efforts to secure our web site. We will periodically review our security policies and implement changes from time to time. However, we cannot and do not guarantee complete security, as it does not exist on the Internet. If you have any questions about security on our web site, you can send an email
In the event mlcheong.com goes through a business transition, such as a merger, acquisition by another company, or sale of all or a portion of its assets, your personally identifiable information will likely be among the assets transferred. You will be notified via prominent notice on our web site prior to any such change in ownership or control of your personal information.
If you no longer wish to receive our newsletter and promotional communications, you may opt-out of receiving them by following the instructions included in each newsletter or communication or by emailing us
Acceptance of Terms